TNS - Showtime - NAB - Oscars - AT&T - Yahoo - MediaBytes January 31, 2008
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* TNS MEDIA RESEARCH will analyze data from 100,000 DirecTV boxes. * SHOWTIME to stream Emmy screeners online. * THE NAB says the DTV education campaign has worked. Consumer Reports disagrees. * THE OSCARS prepares back-up plan for awards show. * AT&T and YAHOO reach ad rev sharing deal. Get the full story at http://www.Media30.com.
| Credits: | Media 3.0 with Shelly Palmer |
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| URL: | http://www.media30.com |
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