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March 2008: The Swedish premium car brand, Saab, introduced a clothing line -- called Pure BioPower Eco Clothing Collection, in partnership with the Swedish clothing design firm Reflective Circle. The desire -- to translate the values of Scandinavian design principles of form and function with responsible performance -- into clothing! The fashions were revealed at an exclusive pre-New York Auto Show party where the Saab 9-X BioHybrid concept made its North American debut. A glimpse of what a future compact car from Saab could look like, the Saab 9-X BioHybrid concept is designed to reflect the priorities of youthful customers seeking progressive looks, responsible performance and high-tech communications in a fun-to--drive package. The Saab 9-X BioHybrid concept is E85 bioethanol-capable and is equipped with the next-generation GM Hybrid system. Bader TV asked Swedish actress, Anna Karin, who will be in the upcoming Sex and the City movie, to check it out...

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