Lesson # 4-6 Free Mortgage Business Training
20 views since 2008-04-08
# 4-6 FREE MORTGAGE BUSINESS TRAINING LESSON ON HOW TO SURVIVE: SELLING BENEFITS NOT RATE WHEN MARKETING A MORTGAGE "In this mortgage training unit we're going to talk about selling benefits not rate. When you go from the conforming loan to the sub-prime universe, you've got to switch your mindset away from the raw interest rate and focus on selling the long-term benefits (and hot buttons) of the mortgage deal. And uncovering your customer's story will help you to better sell the benefits you have to offer on your mortgage loan products. In this lesson, I show you how." Visit Battlecall.com for our FREE "Sink Or Swim" loan officer newsletter, mortgage training, mortgage marketing advice and more. We have thousands of resources to help you close more loans in less time and make more money. Stop wasting time on deals that don't close! Become a Battlecall Warrior today and learn how you can win the mortgage war… http://www.Battlecall.com
| Credits: | Rob Lawrence |
|---|---|
| URL: | http://www.battlecall.com |
| Tags: |
